How to grow a consultancy practice
Discover resources for starting your own consulting business, getting it discovered and boosting your client base.
Video picks
Hit play for ideas to get your business seen online, enhance your clients’ booking experience and manage your team on-the-go.
Marketing Maverick Laura Gomez on Building Your Brand
Add Appointment Booking To Your WordPress Website
Boosting bookings with Square Foot Photography
How to add a ‘Book now’ button to Instagram
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What’s trending in your industry?
Whether you work in real estate, law or design, it pays to learn new ways to connect with leads. We cover how to market yourself as a consultant, how to run a consultant business remotely and more.
Strengthen your consulting business plan
Considering how to start a consulting practice from home? How about tips to manage your HR or sales team across locations? Check out our latest guides.
Get booked and paid for your services online
Clients and new leads can self-book and pay for consultations 24/7. That goes for in-person and virtual services. Learn more about utilizing a payment gateway from Square, Stripe or PayPal.
Level up your promotions with custom QR codes
Find ideas on how to promote yourself as a consultant using a QR code. From business cards to vehicles - anywhere you display your code provides an instant route to booking.
Attract more customers to your business’ website
From local SEO and partnering with blogs, to adding booking options to your GMB listing, this guide is packed with actions that can drive a larger audience to your site or Booking Page.
Set up virtual meetings and automate scheduling
Explore how to open your consultancy globally using video appointments. Meeting links, payments for your services and client reminders can all be automated.
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What the pros are saying
Empower clients to book 24/7
Clients now have a visual of my available time. It’s so easy for them to book me which makes scheduling a breeze!Katarina Yzel, Business Support on Hand
*Demos take place over Google Meet. No downloads are required when you join your video call via desktop.
FAQs on how to run a consultant firm
How do I grow my online consultant business?
In addition to introducing video services for global clients, you should ensure your business has a strong digital presence. This includes a website, social media channels that best suit your audience, and hosting and participating in virtual events. You should add booking options where possible, so it’s easy for clients to reserve your time.
Learn about adding booking options to your website, Facebook and Instagram. With a Setmore account, you also get a free booking QR code to print on marketing items, business cards, POS displays and more.
To grow, you might also need more hours to meet clients. Consider automating typical management processes, so you can increase your bookable hours. For example, many platforms offer integrations that sync your appointment, payment and customer details with third-party apps. You can save valuable time by eliminating the need to manually update data.
Head to our blog and read our guides for more ideas to grow your consultancy.
How do I market myself as a consultant?
Highlighting your expertise is crucial to lead generation. Businesses looking for a consultant want assurance of their specialist knowledge. Define your niche and explore the marketing channels that your target audience is most engaged with. Then, it’s all about tailoring content that positions you as a leader in your field.
An informative website and social media are a must. Marketing expert Laura Gomez has built her brand by showcasing her ideas on YouTube and Instagram.
Link building is also a factor in getting a new business seen. By curating content for larger publications or partnering with others, you reach a wider audience with your skills.
Of course, your audience requires different content depending on how motivated they are. Understand your sales cycle and ensure you have a diverse range of content for various stages. Optimized site pages are ideal to engage leads that are comparing services; opt-in emails can keep your business fresh in mind for those that look you up.
Read our guide to getting your services discovered >
Learn how to use webinars for lead generation >
Explore our sales and marketing integrations >
For more information, check out our Support Center.
Support for all types of small business consultants
Spend more time building your brand by automating typical booking and management tasks.
Getting started with your calendar
Dig deeper into your all-in-one Setmore calendar, from creating custom booking rules to managing staff schedules on-the-go.
Offer Google Meet video meetings
Take your consultant services online and make a difference to brands based around the world. Your app adds links to bookings automatically.
Sync payments with QuickBooks
When payment is taken through your calendar or Booking Page, the transaction details automatically transfer to your Quickbooks account.
For more information, check out our Support Center.
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